- AIA Korea is the insurance sector sponsor of the Tottenham Hotspur Football Club pre-season Korea Tour taking place on July 10 - 16
- Leading up to the Tour, AIA Korea will be running campaigns providing customers and fans the opportunity to not only win match tickets and merchandise, but truly once-in-a-lifetime unique experiences of meeting Son Heung Min and the Tottenham Hotspur Team through a private meet and greet, as well as attending a training session
- Campaign will be kicking off with "Player of the Season" voting campaign, where the first place winner will receive 'Coupang Play Series' match tickets and the opportunity to present the trophy to the 'Player of the Season'
SEOUL, June 6, 2022 - AIA Korea, the Official Insurance Partner of Tottenham Hotspur's pre-season tour ("Tour") to Korea has announced the launch of its own Spurs Tour campaign. The Club will be in Korea on July 10 - 16 to play two exhibition matches on July 13 against Team K League in Seoul and July 16 against Sevilla FC in Suwon as part of the Coupang Play Series, organized and promoted by Coupang and Pitch International.
AIA Korea will be kicking off its Spurs Tour campaign with 'Tottenham Hotspur's Player of the Season'. Fans can cast their votes for their player of the season until June 21. Competing for the title this season is Son Heung Min, Harry Kane and Cristian Romero. Winners will be randomly drawn every week amongst event participants, and those who do not win prizes will be automatically included in the next draw. The first place winner will receive 'Coupang Play Series' match tickets and have the opportunity to present the trophy in person while the team is visiting Korea.
As AIA Korea commemorates its 35th anniversary of operating in Korea, the company will be celebrating with customers and the Korean public by running campaigns through its purpose of Healthier, Longer, Better Lives. By engaging with AIA, customers and the public will have opportunities to win other unique experiences such as meeting the Tottenham Hotspur team, including Son Heung Min, and watching a training session. AIA will also be giving away match tickets and AIA x Tottenham Hotspur Korea Tour 2022 merchandise through these engagement campaigns.
AIA Group is the Global Principal Partner of Tottenham Hotspur and has been a Partner of the Club since 2013. Last November, players Son Heung Min and Cho So-hyun from Tottenham Hotspur Women's team joined AIA Korea as its Brand Ambassadors.
"While we have always seen Spurs and Son as world class athletes that embody health and wellness, in the final stages of the season they also showed us what mental resilience, teamwork and trust look like," said Ji-Ye Hwang, Chief Marketing Officer of AIA Korea. "We look forward to welcoming Spurs to Korea and spending time with the team during their tour together with our customers and fans."
AIA Korea's Spurs Korea Tour campaign kicks off on June 3, and information can be found through AIA Korea's official Instagram account (@aia_life_korea), AIA Korea's official Facebook (@korea.aia) and through AIA Korea's website aia.co.kr.